Governor Bryan Unveils New “Welcome to St. Croix” Signs at Major Gateway
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ST. CROIX, U.S. Virgin Islands — July 10, 2026 — Governor Albert Bryan Jr. has announced the installation of three new “Welcome to St. Croix” signs at the intersection of East Airport Road and the Melvin H. Evans Highway, marking another milestone in the administration’s ongoing beautification initiative across the U.S. Virgin Islands.
The new signage, installed by Island Designs Landscaper & Storm Water Solutions LLC under contract with the Department of Public Works, is designed to enhance one of St. Croix’s busiest entry corridors connecting travelers to and from Henry E. Rohlsen Airport.
Governor Bryan said the project reflects the administration’s commitment to creating attractive, welcoming public spaces for both residents and visitors.
“This is about pride of place,” Bryan said. “When people arrive on St. Croix, when they travel through our main corridors and when they pass the places that help define our islands, those spaces should reflect the beauty, dignity and promise of the Virgin Islands.”
The Governor described the project as part of a broader territorial effort to improve gateways, roadways, and highly visible public areas while strengthening the overall image of the Virgin Islands.
The East Airport Road and Melvin H. Evans Highway intersection serves as one of St. Croix’s primary transportation gateways, making it one of the first impressions many visitors receive upon arriving on the island.
Bryan emphasized that beautification projects are about more than aesthetics.
“Beautification is not cosmetic. It is part of how we care for our communities, strengthen our tourism product and show respect for the people who live here every day,” he said. “Clean, attractive and well-maintained public spaces send a message that we value our islands and that we are serious about moving them forward.”
The Governor also thanked Tourism Commissioner Jennifer Matarangas-King and Public Works Commissioner Derek Gabriel for their collaboration in bringing the project to completion and supporting future beautification initiatives.
According to the Governor’s Office, the Bryan-Roach Administration plans to continue partnering with territorial agencies and community organizations on additional infrastructure and beautification projects aimed at enhancing tourism, community pride, and the overall appearance of the Virgin Islands.